The Spot Lounge, curated by Remezcla, July 16 - 30, 2011

Hermelinda comes to...

Trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers will unite under one roof in New York this summer at The Spot by Heineken. In partnership with Remezcla, a leading creative house and content authority on emerging Latin culture, The Spot by Heineken is a place that inspires and connects everyone to Latin music and culture. The three-week initiative combines all elements of a performance space, art gallery and a local hangout.

Hermelinda will be rolling out some insanely fresh new menu items Wednesdays and Saturdays at The Spot from July 16 - 30.  Check the schedule which starts off on Sat., July 16 with Peligrosa All Stars, Moombahton Massive, and Que Bajo?!.

Smith Street Sunday Fun Day - June 27, 2011

Great crowd on Smith Street at this "curated" street fest fun day.

Hermelinda Has Been Foodspotted.

Muchas gracias to Desmond, who spotted Hermelinda's tacos de birria at the 9th Avenue International Food Fair this past weekend.

We look forward to seeing you all this coming Saturday, May 21 at Brooklyn Craft Central's Shop the Archway in Dumbo!

Agora LIC - Saturday, May 7, 2011

Hermelinda is excited to be joining the brand new Agora LIC market launching in Long Island City, Queens on Saturday, May 7.  We'll be bringing:

Tacos de Birria (braised beef in a chile rub)
Tostadas
Agua de Limon (Fresh Lemonade)
Agua Jamaica (Hibiscus Tea)

Of course, our signature housemade salsa fresca and pickled onions will be there too. 

Shop the Archway by Brooklyn Craft Central - Saturday, May 21, 2011

Hermelinda will be at Brooklyn Craft Central's spring market in Dumbo, under the Manhattan Bridge Archway.  Technical difficulties are preventing me from uploading the flyer at the moment, but you can view it at Brooklyn Craft Central.


Shop the Archway
Saturday, May 21, 2011
11am - 6pm, rain or shine*
Water St. at Adams St., Brooklyn




*why go out in the rain when you can go out in the rain and get tostadas?  Or the sun for that matter?

Prospect Heights Craft Fair - Saturday, April 9, 2011

Hermelinda is a touch tarde posting this one since it already happened.  But we had a great time at the Prospect Heights Craft Fair, benefitting PS 9 in Prospect Heights BK, so we decided to post it anyway. 

The Entrepreneur's Space Open House Launch - January 19, 2010



Serving up Posole

 Hermelinda proudly joined dozens of other delicious food start-ups at The Entrepreneur's Space Open House Launch in Long Island City, Queens last Wednesday evening.

The Entrepreneur's Space is a partnership between the Queens Economic Development Corporation and Kathrine Gregory's Mi Kitchen Es Su Kitchen business incubator.

View NY1's coverage of the event.

Pics from Brooklyn Craft Central Holiday Market

Lela, Valentin, and Isaias at the Holiday Market at Littlefield

Salsa Fresca on Tacos de Birria de Rez (chile-braised beef)

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Spread The Word- Brooklyn Craft Central Holiday Craft Market - December 18 & 19, 2010

MENU UPDATE:

Tacos De Birria (braised beef in a chile rub)

Housemade Refried Beans with Cilantro Rice

Salsa Fresca

Ensalada

Pickled Onions

Fresh Lemonade 

Hermelinda + Brooklyn Craft Central Holiday Market = One Feliz Navidad.

I am a seasoned last minute shopper, so the prospect of getting ALL my artisanal, locally produced shopping done in one fell swoop a whole week before Christmas sounds like my kind of gig.

Brooklyn Craft Central Holiday Craft Market - December 18 & 19, 2010

Hermelinda will be warming up the Brookyn Craft Central Holiday Market with some new recipes - hope to see you there.

Kensington World's Fair - October 24, 2010

Residents of Kensington, Brooklyn had the brilliant idea to host a festival to unify the diverse - and segregated - ethnic groups in the community.  Their idea became the Kensington World's Fair, and brought together Bangladeshi folks dancers, Yiddish klezmer musicians, Latino cooks, Day of the Dead skeletons, and a great crowd.

Hermelinda tried out a brand new recipe: "Mexican Spiced Cider" or Ponche, a hot brew of local apples, tamarind, sugarcane, cinnamon, and tropical fruits.  Rojas family traditionally drink ponche, somewhere between hot cider and fruit stew, on winter holidays.

FAB! Fourth Arts Block - September 25, 2010

Fourth Arts Block and Brooklyn Craft Central co-sponsored the FAB! Festival and Block Party to showcase the East 4th St. Block cultural district. 

The block was packed with theater, music, and dance performances, as well as a curated flea market and gourmet food vendors (ahem, patting selves on chest).  Hermelinda refilled one poet's lemonade glass three times.  Hermelinda also met some great new vendors - we particularly liked Akiko's Cookie and Volta Organics (after selling next to them all day, smelling the amazing scents coming off of their soaps and skincare, we had to take some home).

PARKED! Food Truck Festival - September 5, 2010

We were blessed with great weather on Governor's Island for the PARKED! Food Truck Festival.  We only wish we had brought more food!  We learned a lot, and are thrilled and grateful for the response - next year we'll be cooking about ten times as much.

Asobi Seksu at Gowanus Canal

The ever eclectic MeanRed Productions presented Asobi Seksu at Brooklyn Yard on August 21.  And Hermelinda was there to debut fresh watermelonade, lemonade, and tostadas which have quickly become favorites.  We joined several other great vendors - including Bao Bing with Taiwanese shaved ice and K-Thos Korean Barbecue.

Greenpoint Food Market

We got our start - as "Governor Jan Brewer Quesadillas" - at Joann Kim's fabulous Greenpoint Food Market in summer 2010.  Although GFM is currently on hiatus, the market was a locus of real food and a fertile incubator for a number of outrageous and original food businesses.  We owe you guys!